Interview
In conversation with
Friderike Bruchmann
Dr. Friderike Bruchmann is simplifying digital care with XO Life, a one-stop platform that concentrates therapy support—evidence, feedback, expert input, and community—around the patient. Think a single, credible place for guidance, licensed by manufacturers yet designed for everyday use. The ambition is clear: prove value independently, insist on real consent and data ownership, and scale without making patients do the integration work.
Let’s design a perfect healthcare system, compare it with the actual situation and create a master plan for how to get from the current to the ideal state.
Most partnerships promise speed and deliver drag; Bruchmann argues for earning trust on your own terms first. XO Life trims complexity into one coherent service, maintains patient data ownership with meaningful consent, and licenses condition-specific domains only once the core delivers outcomes. The operating view is systemic: navigate bureaucracy with evidence, avoid dependency on single stakeholders, and treat culture change—clarity, privacy, usability—as part of the product, not a campaign.
Lessons from XO Life:
Build the Core Before You Partner
What we cover
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How a one-stop platform aggregates therapy support without making patients stitch apps together
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Why proving value independently often beats early, unfocused partnerships in healthcare
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What genuine data ownership and consent look like when patient trust is non-negotiable
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Where evidence and licensed domains translate a patient-centric model into scale with manufacturers
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Which structural fixes—less bureaucracy, clearer standards, fewer duplications—unlock adoption and sustainability
Friderike Bruchmann is the founder and CEO of XO Life, a digital health start-up revolutionizing patient support through a one-stop platform for digital therapies. With a background in technology management and experience at global companies, she has always been driven by innovation. The idea for XO Life emerged during her doctoral studies when she identified a critical gap in digital patient care and turned it into reality.
About
Dr. Friderike Bruchmann
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