Interview
In conversation with
Estefanía Lang
Estefanía Lang is building access-first dermatology with dermanostic—a hybrid teledermatology service that delivers a board-certified diagnosis and therapy recommendation within 24 hours, fully digital and integrated with selected German statutory insurers as well as private-pay channels. As Medical Director and co-founder, she anchors growth in guideline-based care, safety, and payer-ready workflows that connect to employers and partners.
Healthcare should be human-centered, equitable, and innovative.
Lessons from 24-Hour Teledermatology:
Quality, Speed, Trust
Lang’s operating model is deliberately clinical before it is digital: every case is read by board-certified dermatologists, turnaround is guaranteed, and the product is wired into real-world reimbursement—so convenience never trades off against credibility. Building payer links (e.g., selective contracts with Barmer) and employer programs turns teledermatology into an infrastructure play rather than a one-off app. Looking ahead, she argues for equitable scale—privacy-respecting, AI-supported networks that extend specialist care while keeping inclusion and clinician oversight non-negotiable.
What we cover
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How a fully digital pathway can return specialist diagnoses within 24 hours—without an in-person visit
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Why a hybrid model (private pay + selective insurer contracts) is decisive for adoption and scale
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What safeguards—board-certified physicians, guideline-based care, patient safety—keep quality non-negotiable
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Where teledermatology can advance equity through responsible, AI-supported specialist networks
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Which leadership habits matter—listen before leading; balance innovation with empathy and patient-centered care
Estefanía Lang is a board-certified dermatologist and internationally recognized expert in digital dermatology. She has been instrumental in advancing teledermatology and AI-supported diagnostic tools, with a strong focus on integrating technology into everyday clinical practice. As Medical Director of dermanostic and an active researcher, she bridges the gap between innovative technology and patient-centered care. Estefanía frequently lectures and publishes on digital transformation in dermatology, contributing to both academic and public discourse on the future of skin health.
About
Dr. Estefanía Lang
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